Customer Loyalty

Get tips on rewarding customers with this tutorial and learn how you can use incentives to increase new and repeat business. Bonnie Waters, owner of Changes Salon & Day Spa suggests offering rewards for purchases and customer referrals and using CRM software to manage your loyalty programs. Debbie Moore, co-owner of Autobahn Extremist recommends adding a personal touch to your services by following up with phone calls and sending hand-signed, personalized letters to your customers. Tom Szaky, founder of Terracycle, suggests cultivating company advocates by providing fans with promotional material and free merchandise.