Business Plan

This tutorial shows you how to use a business plan to secure funding while validating your idea. Warren Brown, owner of CakeLove and Love Café, and Lisa Druxman of Stroller Strides explain what information to include in your business plan and how to make the case for your ideas. Lisa Martin, president and CEO of LeapFrog Solutions suggests thinking about your business plan from the perspective of an investor, while Michael Powell of Powell’s Books warns against appearing too optimistic. Andrew Kruse, co-founder of Southwest Windpower, offers advice on highlighting what separates your business from the competition.

Case Studies


Sweet Pivot: Targeting a Consumer Market Through TV

After 11 months and $550,000, they had gotten nowhere. Could they really gamble what was left on a hunch?

How-To Guides

  • How to Write a Great Business Plan
  • How to Present Your Business Plan
  • How to Build a Business Continuity Plan
  • How to Write the Financial Section of a Business Plan

    Best of Inc.

  • How to Write a Great Business Plan
  • Business Plans by the Numbers
  • What Exactly Is a Business Plan?
  • How Business-Plan Competitions Reward Innovation

    Tools

  • Business Plan Outline
  • Business Plan Workbook
  • Business Plan Presentation